Here’s Why Employee Morale Matters More Than You Think

Employee morale is not just a passing trend or something that you should pay mere lip service towards. While there might be a distinction between work and home for you and your employees, employees need to feel cared for and supported in their position at your company. Low employee morale means that your workplace can feel hostile in many regards. The guide below will walk you through reasons why employee morale matters more than you think.

 

Health

People are focused on staying healthy in many ways, from what they eat to what they touch, the workplace is a major part of that daily routine. Work-related stress (as well as other factors) can trigger depression, anxiety, and much more. No workplace should push employees to the brink– making them feel worried and unwell. No company should ever expect a good output from an employee who is working under tremendous pressure. Improving employee morale can reduce work-related stress factors and increase the overall health of employees.

 

Productivity

Having people work more doesn’t mean that they’re going to be more productive. It might seem like they get more done, but in reality, the quality is inferior. Demanding employees to meet intense quotas means they’re going to be harried and unlikely to adhere to quality. Productivity should be championed in a proper manner. Employers should take pride in employees for not how fast they work but rather, how well they work.

 

Feeling Welcomed

The workplace needs to be distinct from other aspects of an employee’s life. There are things that shouldn’t be discussed at work, such as off-color and divisive topics. However, employees should feel comfortable in their work environment. In highest priority, proper treatment and respect of people in the workplace is a great way to improve morale. Managers should take the time to learn about their employees and invest in understanding them as individuals. Even if it’s just a casual acquaintanceship, a manager can forge a decent bond with employees and make them feel like they are known and cared about.

 

Retention

If employees aren’t satisfied in a workplace, they’re going to leave. While it may not be instantaneous, their dissatisfaction can easily be spotted. High turnover is a huge indicator of low morale. It’s crucial to promote employee morale in order to keep a business thriving. This isn’t just for the benefit of a company; it’s also for the benefit of the people.

The Hidden Aspects of Burnout

Graham Zahoruiko Burnout Blog

 

Many people who enter the business world are hard driving go-getters. They want to succeed, and are willing to push themselves in order to gain this success. In the business world, this type of attitude is generally applauded. After all, who wouldn’t want to go into business with someone who is hardworking and proven their business hustle?

 

As with all efforts, however, there is a price to pay. Even if someone enjoys their work, constant work and stress definitely has consequences. The tricky part about these consequences, however, is that many times they are cumulative. In other words, it takes a while for their true effects to be seen, and their source may not even be obvious because they’ve slowly increased over time. What is the actual source, however? The answer: burnout.

 

So what is burnout, exactly? In her article in Psychology Today, Paula Davis-Laack defines burnout as being out of sync with one or more aspects of your life chronically. Many times in business, this means that your work is taking over your entire life, and other aspects of who you are could be threatened and neglected. The article cites research that showed how work over-load was one of the common ways that people reach burnout, among other reasons.

 

In many ways, what relates the different paths to burnout is similar: chronic stress. Stress can come from a variety of sources, be it relationships, careers or negative encounters with people. With the level on connectedness that technology offers today, many people are simply overwhelmed by thousands of small stresses that occur over the course of a day. When days add up into weeks, and then months, the level of stress can build to a burnout. Burnout can have negative impacts on relationships and motivation due to its affect on your body and mind.

 

Because of how long burnout takes to develop, it can remain hidden for quite a while. Soon enough, however, the negative consequences of constant stress on your health and state of mind, as well as relationships, will start to show. At that point, its best to take a pause, relax and evaluate your life. Do you really need to be working 75 hour weeks? Are there toxic relationships you need to cut out or drastically modify? These types of questions can help recenter you on what is important and what is not.

Savvy Supply: Millennials Guide Industries Into the Future

Graham Zahoruiko Millennials in Industries

 

 

In the world of business, all eyes are on the supply chain as this is what drives global businesses to success. With more and more millennials (those born between 1980 and 1995) are entering the workforce nowadays, they’re becoming the much-talked-about generation– of which many have reached or are about to reach the age where they can apply for and uphold major careers. With their young, fresh knowledge, millennials are laying a new foundation for countless industries.

Millennials’ slow occupation of the working world comes with a variety of benefits, including an up-to-date knowledge of new technology. This savviness has suited the supply chain industry especially well, as many supply chain managers are recognizing the need to implement and adjust traditional business models to embrace modern concepts.

Here is a closer look at tech-savvy millennials’ place in the today’s supply chain industry.

Mastering the difficult

Millennials have been found to reflect a general knack for problem-solving. In fact, some commentators have proposed that it may actually be hard to keep them challenged. It is this valuable trait that has pushed the generation into a crucial position in terms of technological mastery. Many millennials have been predisposed to modern technology by simply growing up with it– or with primitive versions of it that aged alongside them. They have brought this knack to the professional forefront. In the supply chain, an industry that has only grown in its own complexities over the past decade, technology aside, this skillset is more than compatible with an environment that begs it. Millennials can use their knowledge of the difficult to bring older co-workers up to speed while applying their skills directly through their own positions, making them invaluable assets in face of an ever-changing future.

A lack of fear

Millennials capitalize on their seemingly undying thirst for knowledge with a general open-mindedness towards new concepts– especially those pertaining to technology. As millennials begin to make up a large portion of the industry, the industry itself has, by default, adopted this type of progressive thinking towards new technological concepts such as autonomous machines, social media, and big data analytics. This scenario has allowed supply chain companies to avoid pigeonholing themselves in obsolete concepts and constantly step outside of their comfort zone, which has subsequently resulted in an industry that is all but perfectly fine-tuned.

Humanization

On top of being welcoming to otherwise intimidating new technology, millennials are adept at humanizing the sometimes mechanical supply chain industry. The millennial mindset essentially revolves around the advent of human-centered technologies, including AI-based technology that is able to interact with and learn from human interaction. This approach is progressive, yet uncomfortable when matched up with the technologies of the 1980s, 1990s, and even the early 2000s. Yet, millennials have been taking these notions in stride, refusing to shy away from their potential detriments and focusing instead on the ways they can be healthy, logical, and most importantly– comfortable implementing into a supply chain work scenario.

Entrepreneurship and Your Brand

Graham Zahoruiko Entrepreneurship and Your Brand

 

For any entrepreneurs working on getting their company, product, or service off the ground and into the household vocabulary of average working people, branding must be an indispensable part of your game plan, or else you’re doomed to disappear into obscurity.

When entrepreneurs, marketers, and media agents talk about branding, they’re not necessarily just talking about the name, although the name does play an important role. Consider what pops into your head when you hear the phrase, “Burt’s Bees.” One of the most popular cosmetics and toiletries brands in the US, Burt’s Bees boasts a strong brand that includes more than just its unique name. The immediate connotation of the name “Burt’s Bees” elicits the story of its founder, a beekeeper from Connecticut, it’s distinctive yellow packaging, its use of organic and natural ingredients, and its efficacy at reducing dry skin and lips.

By contrast, consider what pops into your head when you hear the name of a celebrity or public figure, say, Oprah. Again, while she has products, her brand includes more than just her physical appearance. Oprah’s brand includes the way she makes people feel, her positive attitude, her financial prowess, and her social activism. All these aspects that come to mind differentiate Oprah from other wealthy Black talk show hosts in your mind — and it’s those elements of a brand that Entrepreneurs need to harness to ensure success for years to come.

For a company to establish a strong brand, it needs to meet two main criteria. First, it must make it clear what and who it is: What are you selling? To whom are you selling it? How will your life be better after buying the good or service your company is selling? Often, this is accomplished with excellent messaging, clear and concise advertising, and visual cues. Natural foods and cosmetics, for instance, usually call on greens and browns to evoke trees and fields in the buyer’s mind.

In addition to establishing who you are, brands also help to establish who you are not — that is, how are you different and/or better than others in your market or industry? Why should someone choose your product or service over that of your competition? Is your delivery better? Is your quality higher? Are your practices more ethical? Your branding needs to make it clear to your buyers that you offer something different enough that they should forgo their usual habits and pivot towards yours instead.

In today’s hyper-connected world, relevance and engagement are your friends. Many brands have harnessed the power of social media to bring internet trends into brick space and turn likes into sales. Others have turned to internal policies like fair trade suppliers and equitable benefits for employees of all genders and made their HR practices an integral part of their public brand. Still more base their brand on their intimate knowledge of the market and use their position as a thought leader to draw in buyers.

As you delve deeper and deeper into your business plan, always be conscious of your brand, from your LinkedIn header to the copy on your website.

North Face’s New Leadership

Graham Zahoruiko North Face

It’s always a huge company ordeal to gain new leadership. When a president, CEO or other leader in a company steps down, saying goodbye can be scary. The transition to new leadership can create major hurdles for the company. Recently, one company – The North Face, announced their new leadership. This is a prime example of a job well done when transiting to a new president.

 

Earlier this year in February, Todd Spaletto, the former president of The North Face, announced that he was leaving the company for a position at Wolverine World Wide Inc. The North Face is a brand of Vanity Fair Corporation, which VF announced the new president of The North Face in the middle of May.

 

Vanity Fair Corporation was founded in 1899, with over 30 brands and 5 categories. Those categories are: Outdoor & Action Sports, Jeanswear, Imagewear, Sportswear, and Contemporary brands with The North Face falling under the Outdoor & Action Sports section.

 

The new president, Arne Arens, has been with Vanity Fair for over 7 years since 2010, leading The North Face in the EMEA. In March of this year, he was placed in charge of The North Face brand in America. With his years of experience in the corporation and keen understanding of the company brand, VF believes that he has the leadership skills necessary to continue success for The North Face.

 

Arens’ promotion to Global President brings new opportunities for both him and the company. After years of being the Vice President of Sales and the General Manager of the brand in the Americas, Arens has handled sales, marketing, product merchandising and more. It’s clear that Arens has proven he has the experience and background required to continue driving success for The North Face.

 

After being appointed the General Manager of The North Face in the Americas, Arens’ job was to primarily focus on the brand and sales in the states. His successful track record is one of the reasons he was such a qualified contender for the presidential position. Group president of The North Face, Scott Baxter had nothing but great things to say about Arens:

 

I am confident that his proven ability to grow business and deep connection to our company culture will help him propel our brand into the next wave of growth across our sales channels”.

 

It’s safe to say that Arens has a clear passion for not only the brand, but also what The North Face believes in. This brand strives to inspire outdoor lovers, provide top quality products and equip adventures all around the globe. The company is ecstatic that not only does Arens have a passion for the company and his position, but he has complimentary passions for the outdoors as well, making him an outstanding pick for the president of The North Face.

 

5 Barriers to Breach: Don’t be a Good Leader, Be a Great Leader

Graham Zahoruiko Barriers to Break

There are key factors that distinguish a good leader from being a great leader. Leaders are everywhere you look. Your boss, your friend, your CEO, and even your dog could be a leader of any environment. Great leaders successfully manage their day to day tasks, engage with their followers, and embody a high level of credibility among those who know and follow them. Why wouldn’t you follow a credible leader?

In every area of life, there are aspects that hinder people from living up to their full potential. Whether you consider yourself to be a good leader or not, take a look at what could be your barriers to going from good to great.

 

5. Failure

Failure poses as a big red stop sign whenever anyone reaches a certain point in their mistakes. It can be hard, extremely difficult even, to face up to failures and mistakes made in a leadership role. Without acknowledging failure, leaders could potentially set themselves back or worse, damage their reputation. Great leaders accept and embrace failure. When something goes wrong, it teaches leaders how to make things go right.

 

4. Delegation

Do you have a tight grip on control? Let go. Good leaders appoint responsibilities. Great leaders delegate tasks. Perhaps you need to come to the realization that one person can’t possible take on every role on a team. You must have team players. Whenever tasks and responsibilities arise, ensure there’s even delegation. Not only is this importance for the leader themselves, but it can give a sense of importance to the team or members of the office as well.

 

3. Communication

Time in the spotlight for leaders is completely unavoidable. Leaders have a presence to fulfil to others. Communication is a key part of standing in front of a company, a team, or even followers. When it comes to communicating with your audience, there is more to it than just speaking. To be a great leader with good communication, you have to take time to not only speak, but also to listen.

Communication should be clear and specific. You can get personal with your audience, hear what they have to say, and then take into account the communication between both yourself and other parties involved. Have an open mind when communicating and you’ll notice improved leadership skills in yourself.

 

2. Motivation

Lack of motivation can ruin a team. It’s easy for leaders and team members to burnout and even shut down from stress or having too much on their plate. As a great leader, you must serve as a motivator. Give reason for people to follow you, but also give reason for people to take action. Your behaviors should inspire motivation among your audience.

 

1. Confidence

Confidence is key. The number one thing that makes a leader go from being just good to great is believing not only in themselves, but also in what they do. True leadership does not exist without confidence. In the same way, a leader can have too much confidence and portray an arrogant attitude. This also hinders leaders from becoming great. While it’s vital that you believe in yourself, believing in your followers should also be in equal priority.

Allow this to serve as the foundation to your leadership. Self confidence is more than a skill one can attain. It’s an asset to reaching your full potential.